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	<title>Ken Shafer&#039;s Bloggity-Blog &#187; Google</title>
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	<link>http://shaferdesigns.com</link>
	<description>SEO, Social Media and General Web Designs Stuffs</description>
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		<title>Impact of Rich Snippets on Traffic</title>
		<link>http://shaferdesigns.com/seo/impact-of-rich-snippets-on-traffic/</link>
		<comments>http://shaferdesigns.com/seo/impact-of-rich-snippets-on-traffic/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 22:18:37 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Engine News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microformats]]></category>
		<category><![CDATA[RDFa]]></category>
		<category><![CDATA[Rich Snippets]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=111</guid>
		<description><![CDATA[On January 22nd, Google announced the inclusion of event-related information in their Rich Snippets. The protocol will be based off the hCalendar microformat and will look like this: Now, let&#8217;s consider another post that covers Rich Snippets as well as something called &#8220;Answer Highlighting&#8221; which looks like this: &#8220;Consider the example, [empire state height]. The first search result used to &#8230; <a href="http://shaferdesigns.com/seo/impact-of-rich-snippets-on-traffic/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Matt Cutts On Links From Facebook and Twitter</title>
		<link>http://shaferdesigns.com/seo/matt-cutts-on-links-from-facebook-and-twitter/</link>
		<comments>http://shaferdesigns.com/seo/matt-cutts-on-links-from-facebook-and-twitter/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 20:09:21 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[backlinks]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=87</guid>
		<description><![CDATA[Interesting video post from Google&#8217;s Matt Cutts. Watch first and then let&#8217;s discuss. Video source: How do you rate links from sites like Twitter and Facebook? Original Article: http://googlewebmastercentral.blogspot.com/2010/01/answering-your-december-grab-bag.html?utm_source=feedburner&#38;utm_medium=feed&#38;utm_campaign=Feed:+blogspot/amDG+(Official+Google+Webmaster+Central+Blog) Points of interest: Links aren&#8217;t any different if they come from .gov or .edu. &#8220;It&#8217;s not like a link from an .edu autmatically carries more weight.&#8221; (1:58) Most links on Twitter &#8230; <a href="http://shaferdesigns.com/seo/matt-cutts-on-links-from-facebook-and-twitter/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Search Engines Get Canonical</title>
		<link>http://shaferdesigns.com/seo/search-engines-get-canonical/</link>
		<comments>http://shaferdesigns.com/seo/search-engines-get-canonical/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 16:14:54 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Engine News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=38</guid>
		<description><![CDATA[Say goodbye to duplicate content, folks&#8230; Basically, all the search engines will let you suggest the preferred URL you&#8217;d like them to focus all the SEO juice on: To use Google&#8217;s example, all you put in the head tag is something like this: link rel=&#8221;canonical&#8221; href=&#8221;http://www.example.com/product.php?item=swedish-fish&#8221; That&#8217;s all there is to it, folks. Here are the links to the new &#8230; <a href="http://shaferdesigns.com/seo/search-engines-get-canonical/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Red Herrings in Google&#8217;s Web Crawl Report</title>
		<link>http://shaferdesigns.com/reporting/red-herrings-in-googles-web-crawl-report/</link>
		<comments>http://shaferdesigns.com/reporting/red-herrings-in-googles-web-crawl-report/#comments</comments>
		<pubDate>Tue, 13 Jan 2009 16:19:40 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Reporting]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=44</guid>
		<description><![CDATA[Found this interesting today when going through a site&#8217;s Web Crawl error report in Google Webmaster Tools. I was looking at the 404s (not found) report and found a number of what looked to be partial URLs pointing at the site from hundreds of affiliate pages. Turns out that Google has tried to follow a URL it found in a &#8230; <a href="http://shaferdesigns.com/reporting/red-herrings-in-googles-web-crawl-report/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Matt Cutts talks webspam</title>
		<link>http://shaferdesigns.com/seo/matt-cutts-talks-webspam/</link>
		<comments>http://shaferdesigns.com/seo/matt-cutts-talks-webspam/#comments</comments>
		<pubDate>Tue, 13 Jan 2009 16:17:01 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Engine News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=41</guid>
		<description><![CDATA[@onecaseman sent me this video of Google&#8217;s Matt Cutts talkin&#8217; &#8217;bout webspam. Check it out!]]></description>
		<wfw:commentRss>http://shaferdesigns.com/seo/matt-cutts-talks-webspam/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>In-Depth PageRank Article</title>
		<link>http://shaferdesigns.com/seo/in-depth-pagerank-article/</link>
		<comments>http://shaferdesigns.com/seo/in-depth-pagerank-article/#comments</comments>
		<pubDate>Sat, 10 Jan 2009 03:29:37 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Engine News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[PageRank]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=97</guid>
		<description><![CDATA[A co-worker just sent me this link. I read through the article and it&#8217;s pretty interesting if you place a lot of value on Page Rank. &#8220;The Google PageRank Algorithm&#8221; It pretty interesting since he also includes a PageRank Calculator. Check it out folks!]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google SERP Personalization in Full Effect!</title>
		<link>http://shaferdesigns.com/seo/google-serp-personalization-in-full-effect/</link>
		<comments>http://shaferdesigns.com/seo/google-serp-personalization-in-full-effect/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 17:58:08 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Engine News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Ranking]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=50</guid>
		<description><![CDATA[So I was doing a search for a response I posted on this blog to a Search Engine Watch article. When I was logged in to my Google account in Chrome, my article was #1. When I was not logged in and using Firefox, I was #8. Just another example of how using SERP ranking as a success metric is becoming &#8230; <a href="http://shaferdesigns.com/seo/google-serp-personalization-in-full-effect/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://shaferdesigns.com/seo/google-serp-personalization-in-full-effect/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Labs Gets a Little Busy</title>
		<link>http://shaferdesigns.com/engine-news/google-labs-gets-a-little-busy/</link>
		<comments>http://shaferdesigns.com/engine-news/google-labs-gets-a-little-busy/#comments</comments>
		<pubDate>Mon, 28 Jan 2008 21:53:51 +0000</pubDate>
		<dc:creator>Ken Shafer</dc:creator>
				<category><![CDATA[Engine News]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://shaferdesigns.com/?p=9</guid>
		<description><![CDATA[Google labs has put up some interesting new tools/ideas for enhanced searching functionality&#8230; and stuff. Check it out here :http://www.google.com/experimental/index.html]]></description>
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		<slash:comments>0</slash:comments>
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