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Tag Archives: SEO
HTML5′s Semantic Markup and SEO
I believe it to be common knowledge that search engines would want to place a lower emphasis on links or content located in a repeating nav bar or especially a footer. Greater emphasis is, and probably should be, placed on the more unique content and links found in the “body” of the page. Currently with HTML4, mark-up coders are working … Continue reading
Matt Cutts On Links From Facebook and Twitter
Interesting video post from Google’s Matt Cutts. Watch first and then let’s discuss. Video source: How do you rate links from sites like Twitter and Facebook? Original Article: http://googlewebmastercentral.blogspot.com/2010/01/answering-your-december-grab-bag.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+blogspot/amDG+(Official+Google+Webmaster+Central+Blog) Points of interest: Links aren’t any different if they come from .gov or .edu. “It’s not like a link from an .edu autmatically carries more weight.” (1:58) Most links on Twitter … Continue reading
Mod_Rewrite for GoDaddy and WordPress
Back in 2008 I posted an article about getting mod_rewrite working on a GoDaddy account. I thought it’d be a good time to update that information with another example. This time we’re going to be looking at making some changes on a GoDaddy account with a WordPress installation. —————————————- Options +FollowSymLinks Options -MultiViews RewriteEngine on RewriteRule ^DirectoryName/(.*)/(.*)/(.*) pagename.php?paramB=$2¶mC=$3paramA=$1 # BEGIN … Continue reading
Digging For Buried Traffic
Using a Site Analytics tool? Got a Rank Tracker or some free time to manually check some rankings? Here’s a way you can find and predict how much traffic you might be missing out on. Aside from the fact that I just ended that sentence with a preposition which drives me nuts, let walk through the process, shall we? Super. … Continue reading
Search Engines Get Canonical
Say goodbye to duplicate content, folks… Basically, all the search engines will let you suggest the preferred URL you’d like them to focus all the SEO juice on: To use Google’s example, all you put in the head tag is something like this: link rel=”canonical” href=”http://www.example.com/product.php?item=swedish-fish” That’s all there is to it, folks. Here are the links to the new … Continue reading
In-Depth PageRank Article
A co-worker just sent me this link. I read through the article and it’s pretty interesting if you place a lot of value on Page Rank. “The Google PageRank Algorithm” It pretty interesting since he also includes a PageRank Calculator. Check it out folks!
Google SERP Personalization in Full Effect!
So I was doing a search for a response I posted on this blog to a Search Engine Watch article. When I was logged in to my Google account in Chrome, my article was #1. When I was not logged in and using Firefox, I was #8. Just another example of how using SERP ranking as a success metric is becoming … Continue reading
WordPress update from yesterday
Ok. I still haven’t gotten the sitemap up yet. I’m waiting for some template changes from one of the other guys. However, I did a little tweaking with the title tags. Here’s what I put in: <?php if (is_home()) { ?> <title><?php bloginfo(‘name’); ?> | (Lot’s o’ keywords here)</title> <? } else {?> <title><?php wp_title(); ?> | <?php bloginfo(‘name’); ?></title> … Continue reading
WordPress Robots.txt
Since WordPress doesn’t provide a Robots.txt file with the standard implementation. I needed to find one. I looked around and the version over at www.askapache.com seems to be working well for a lot of people. I uploaded it yesterday..
WordPress SEO again today
One more piece of the puzzle (i really should compile all of these into one post but it’s been done so well here)… Having “related links” at the end of an article is a good way to create interlinking to older content. It’s SEO goodness, people. And, of course, there’s a plug-in out there. I found one that’s absolutely super-duper. It’s … Continue reading